> For the complete documentation index, see [llms.txt](https://support.limy.ai/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://support.limy.ai/dashboard/dashboard-overview/market-share-analysis.md).

# Market Share Analysis

**Market Share Analysis** shows your brand’s share of visibility alongside competitors. When multiple brands appear in the same prompt, visibility credit is weighted and split, providing a normalized view of your true share compared to the market.

Use this view to evaluate how frequently your brand appears compared to competitors across shared prompts and topics.

### This section helps you identify:

* Which brands dominate AI-generated conversations
* Where competitive gaps exist
* How market dynamics shift over time

<figure><img src="/files/NVlS6lJLDEOjbczaSqxg" alt=""><figcaption></figcaption></figure>

{% hint style="info" %}
Market Share Analysis provides an **additional perspective on your visibility** versus competitors by comparing performance only in prompts where multiple brands are present. It reflects similar competitive patterns as Overall Brand Visibility, while offering a more direct comparison within the same prompts.
{% endhint %}

### FAQ

<details>

<summary><strong>What does Market Share represent in Limy?</strong></summary>

Market Share shows how frequently your brand is mentioned compared to competitors across the same AI-generated prompts.

</details>

<details>

<summary><strong>Why is my visibility changing over time?</strong></summary>

Visibility changes as AI systems ingest new sources, refresh content, and update their models, which can affect which brands are referenced.

</details>

<details>

<summary><strong>How should I interpret changes in Market Share?</strong></summary>

Changes indicate shifts in how AI systems perceive authority and relevance across brands, often influenced by content, sources, and coverage.

</details>

***

### Related Content

{% content-ref url="/pages/LoiAA6N4BPheGuTBYuCK" %}
[Dashboard Overview](/dashboard/dashboard-overview.md)
{% endcontent-ref %}

{% content-ref url="/pages/oOwP6cxbNQsWB1DC42Hk" %}
[Overall Brand Visibility](/dashboard/dashboard-overview/overall-brand-visibility.md)
{% endcontent-ref %}

{% content-ref url="/pages/RNH2BMldfGSIJToQKEuO" %}
[Broken mention](broken://pages/RNH2BMldfGSIJToQKEuO)
{% endcontent-ref %}

{% content-ref url="/pages/gmoGqyn3MEyL4EHD8cj0" %}
[Optimization](/optimization/recommendations.md)
{% endcontent-ref %}

{% content-ref url="/pages/cXcriWc6pg8rjaM8BICp" %}
[Filters](/general/filters.md)
{% endcontent-ref %}

Still have questions? We’re here to help. Contact us at **<answers@limy.ai>** - we’d be happy to assist.