> For the complete documentation index, see [llms.txt](https://support.limy.ai/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://support.limy.ai/intelligence/source-analysis/source-analysis-competitors.md).

# Source Analysis: Competitors

The **Competitors** view reveals which sources AI systems rely on when mentioning *other brands* in your market. This helps you understand **why competitors appear**, and what sources support their visibility.

### You’ll see:

* Top sources referenced for each competitor
* Source overlap between competitors
* Differences in source types (PR-heavy vs content-heavy, etc.)

{% stepper %}
{% step %}

#### Log in to your **Limy** account

{% endstep %}

{% step %}

#### Navigate to **Source** **Analysis** under Discoverability

<figure><img src="/files/FkmMi5xyWO2EPDxCqK9x" alt=""><figcaption></figcaption></figure>
{% endstep %}

{% step %}

#### Select Competitors

<figure><img src="/files/gmFbyh2DvAWMbVqiVRjT" alt="" width="282"><figcaption></figcaption></figure>
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### How to use it

This view helps you **reverse-engineer competitor visibility** by showing what content, coverage, and platforms are working for them.

### How to use it for marketing strategy

* **Identify gaps:** Find sources competitors use that you don’t appear in.
* **Replicate success patterns:** If competitors dominate via reviews, PR, or forums, prioritize those channels.
* **Benchmark authority:** Compare source quality and authority between brands.

### What to look for

* Are competitors winning through PR, content, or community platforms?
* Are there shared sources you can compete within?
* Are competitors benefiting from platforms you’ve ignored?

{% hint style="info" %}
**Best practices:** focus on quality, prioritize sources AI systems repeatedly trust across competitors and use this view to guide PR targets and content distribution.
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#### FAQs

<details>

<summary><strong>Does appearing in the same source guarantee visibility?</strong></summary>

No, but it increases your chances - content quality and relevance still matter.

</details>

<details>

<summary><strong>Should I copy competitor content?</strong></summary>

No. Use insights to inform strategy, not replicate messaging.

</details>

***

### Relevant Content

{% content-ref url="/pages/TzGDW81lHXDTZ9XHnHSe" %}
[Source Analysis](/intelligence/source-analysis.md)
{% endcontent-ref %}

{% content-ref url="/pages/51p5LOkLT88K22QzpBKd" %}
[Source Analysis: Competitors](/intelligence/source-analysis/source-analysis-competitors.md)
{% endcontent-ref %}

{% content-ref url="/pages/qBqWY9aiWUxO9vCHNo5D" %}
[Owned Sources](/intelligence/owned-sources.md)
{% endcontent-ref %}

{% content-ref url="/pages/V18nvYwI7QedLN7y5RWF" %}
[Earned Citations](/intelligence/earned-citations.md)
{% endcontent-ref %}

Still have questions? We’re here to help. Contact us at **<answers@limy.ai>** - we’d be happy to assist.